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Personal Brand & Digital Presence
Elevate Your Professional Brand and Optimize Your LinkedIn Profile
Craft a strong professional identity and cultivate an influential LinkedIn presence to ignite strategic networking.
Elevate your brand identity and strengthen your LinkedIn presence with this comprehensive three-part program. By leveraging LinkedIn, creating a professional brand platform, and developing a strategic networking strategy, you’ll raise your profile as a leader and viable board candidate.
Course highlights:
Session One:
- Understand why a professional brand is essential for career growth
- Identify who you want to target and why
- Conduct a brand assessment
- Identify your mission and vision and craft a brand statement
Session Two:
- Establish a powerful LinkedIn presence
- Elevate your LinkedIn Headline and About section
- Identify keywords that align with your brand identity and professional expertise
- Enhance your visibility and build influence through SEO
Session Three:
- Learn how to enjoy seeking out different types of networking
- Audit and expand your networks to establish new, meaningful contacts
- Hone your networking ask
- Create an actionable networking plan you can immediately implement
When:
Tuesday – Thursday | 9 a.m. – 11 a.m. PT/ 12 p.m. – 2 p.m. ET
Duration:
6 hours total, 2 hours per session
Career Level:
All Career Levels
Cost:
$1,500
Facilitators & Coaches
Vimari Roman
Be Productive Coaching
Career Strategist, Certified Leadership & Positive Intelligence Coach
Sherry Whittemore
The Dobbins Group
Chief Content Officer
Laura Eigel, Ph.D.
Advisory Board Member of Valence BONDS
Founder, The Catch Group
Angela Gardner
Heidrick & Struggles
Partner in Charge
Carole Smith
Aquent
Director of Marketing / DEI Council Exec. Advisor
Amy Bann
Xpansiv
SVP Supply & Ecosystem
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