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Michelle

Rider

Endeavor Managment

Plano,

Texas

2023 Cohort

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Industry

Healthcare

Area of Expertise

Marketing/Public Relations

Immediately Qualified to Serve

Nominating and Governance

Previous Board Experience

Nonprofit, Private

Michelle Rider is an award-winning, highly respected, transformational executive and board leader who drives growth for the nation’s most innovative and technologically-forward healthcare and consumer brands.

Michelle held highly visible leadership roles delivering hypergrowth for digital health brands, including Amazon, Teladoc, and MDLIVE. As the Senior Vice President of Marketing of MDLIVE, she was instrumental in driving MDLIVE’s revenue from $300M to $2.7B, contributing 40% of the revenue growth through a nimble digital strategy that included the launch of the first AI chatbot in medicine and multiple firsts in digital and B2B2C partner strategy. As the Head of Marketing for Teladoc, Michelle’s multi-market strategy helped drive its valuation and meteoric rise from a $44M company with only .005% utilization into a global leader that garnered a reputation as the gold standard for digital care.

Michelle is immediately qualified to serve on the Nomination & Governance and Technology committees.

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PREVIOUSLY 2020 WOMEN ON BOARDS

Code of Conduct: Governing Data & Emerging Tech

Boards are no longer observers of emerging technology; they are stewards of how it’s governed. This panel goes beyond awareness to examine how directors can structure oversight, define accountability, and measure governance effectiveness in AI, data use, and digital innovation. Panelists will share practical strategies for building governance systems that ensure transparency, ethical decision-making, and responsible innovation at scale.

Your First Board Meeting: A Director’s Playbook

Designed for aspiring and newly appointed directors, this session offers practical guidance on how to step confidently into your first boardroom. Learn what to expect in early meetings, how to contribute with purpose, and how to quickly build credibility and trust among seasoned peers. Gain insight into board dynamics, unspoken protocols, and the critical questions new directors should be ready to ask and answer.

Tactics that Work: Case Studies in Navigating Shareholder Activism

In this tactical, director-focused session, participants will engage in case-based exercises to dissect real campaigns and pressure scenarios. From activist letters to proxy fights, explore how boards can craft strategic responses that reinforce governance integrity, protect corporate reputation, and align with long-term priorities. Walk away with actionable tactics and frameworks to strengthen board preparedness in the face of growing investor scrutiny.

Inside the Boardroom: Resilience Planning in Action

This interactive session places directors inside the boardroom during moments of disruption. Through tabletop exercises and real-world scenarios, participants will explore how boards can apply structured frameworks to assess geopolitical risk, anticipate threats, and make decisive decisions under pressure. Designed as a classroom-style session, this breakout provides practical tools to strengthen oversight and build a proactive board response strategy in an increasingly uncertain world.

Reputation & Response: How Boards Navigate Shareholder Activism

As shareholder activism intensifies, boards face mounting pressure to defend strategy, protect corporate reputation, and engage stakeholders with clarity. This panel brings together seasoned directors to explore how boards can respond effectively while maintaining credibility, board alignment, and stakeholder trust. Hear real-world insights on navigating activism in today’s high-stakes, high-visibility environment.

Navigating Global Markets: Trade, Tariffs, and Supply Chain Strategy

As global disruptions reshape business models, this panel will explore how boards can navigate the practical complexities of trade, tariffs, and supply chain shifts across regions. Panelists will share how directors are guiding companies through regulatory changes, sourcing challenges, and new market risks, while seizing opportunities for growth and operational agility.

Strengthening Oversight: Risk Management and Board Resilience

This keynote will equip directors to think globally about risk through the lens of geopolitical foresight, cross-border tensions, and long-term instability. Learn how boards can strengthen oversight and guide enterprise-wide resilience by anticipating disruption and embedding a proactive risk culture in a changing world.