Jeni Barrett serves as the Vice President of Marketing at 50/50 Women on Boards, where her central emphasis is on spearheading the growth strategies of the campaigns and shaping its global communications and messaging. Her role involves the orchestration of efforts to enlighten and transform audiences into dedicated advocates while forging partnerships with kindred organizations to enhance profitability and productivity. She is a dynamic and accomplished strategic marketer and business advisor renowned for her strategic expertise in a wide range of industries, from apparel to beauty and CPG. Jeni brings a wealth of experience in guiding businesses through transformation, optimizing operations, securing prominent media placements, nurturing influential partnerships with VIPs and influencers, and driving growth in wholesale clientele. Her strategic insights and guidance have consistently led to the expansion and surpassing of sales targets, often exceeding the $1 million mark.
Jeni’s passion for fostering business growth extends to overseeing digital marketing efforts, refining brand messaging, and offering valuable assistance to her brands in achieving their overall growth objectives. She is a passionate marketer who dedicates her spare time as a volunteer Den Leader for her local Cub Scout Pack, and at her local animal shelter.
